AND GENERATE A CONSTANT SOURCE OF HOT LEADS FOR YOUR BUSINESS.
[without sleazy sales tactics, criplling overwhelm or spending a fortune on online marketing]
And there's no better way to do this than through the power of Meetup and live events.
But I bet you already know this too.
After all, you live in the same world I do - a world where we're desperate for meaningful, heartfelt human connection.
So I bet you already know that if you can foster a place where your ideal clients can experience this connection, you'll build a business that forever fuels your soul with inspiration and fills your programs with new clients.
Even if you already have a successful business, having your own Meetup group can...
When people MEET you – and truly connect with your essence and your passion – they HIRE you. It’s just how things happen (people want to work with people they like and trust).
Maybe you've been sitting on your group idea for years.
You've brainstormed names, jotted down event ideas in a Google doc and even gotten all giddy over potential revenue.
If you're super committed, maybe you signed up for an organizer account on Meetup, assuring yourself that you'd use it as soon as you finished your certification, dropped 20 pounds, quit your day job (or whatever it is that you're waiting for).
But even with the best intentions, most would be Meetup group leaders end up abandoning the project, allowing others to swoop in and take a stab while they remain quiet.
Some throw in the towel before they even start, paralyzed by imposter syndrome: "who I am to step up and lead?"
Others get started, but soon become discouraged and overwhelmed. They don't have a system in place to grow their membership, fill their events or monetize their group without coming across as "just in it for the money".
And here's why this is irreversibly crippling.
As an already busy entrepreneur with clients to serve, services to fulfill and maybe even a day job to get to, you literally can't afford to wing it. You need to get this right.
And luckily for you, there are actually very few people out there doing Meetup right. In all likelihood, others have given up on their Meetup group idea or built a group that struggles with attendance and engagement.
This means that even if you're late to the game, there's still a golden opportunity for you to jump in and build a profitable Meetup group.
That is if you can avoid the same deadly Meetup mistakes that your competitors are making.
(and how to guarantee yours won't!)
Building a successful Meetup Group isn't particularly hard or complicated but there are so many moving pieces and potential failing points along the way.
What types of events to offer?
Where and how often should you host your events?
How will you grow your membership and fill your events?
Will you charge for your events, and if so, how much?
How will you go about making offers to your members?
Will you have guest speakers and if so, should you pay them?
How will you prevent no shows?
What about tech? How do you use the online Meetup platform to run your group?
Should you have a Facebook group too?
These are just some of the many question you'll need to answer along the way.
And most entrepreneurs approach their Meetup group as just another thing to do or learn. The thing is, you can't treat Meetup as just another marketing strategy.
When done right, your Meetup group becomes a living breathing community that will provide a constant source of clients and income for your business. But to achieve this, you must master the moving pieces, be 100% devoted to your group's success and CONSISTENTLY nurture your relationships with the people in it.
Most Meetup group leaders don't realize that the brand experience they create determines whether a guest becomes a loyal member or leaves and never returns.
In fact, most Meetup group leaders don't even consider the brand experience at all! They just do what's easiest.
But the truth is, whether you're intentional about your brand experience or not, your guests WILL leave with an experience.
Maybe they'll leave...
Or maybe they'll leave...
If you want your guests to come back again and again, and rave about your group to everyone they know, then you must be intentional about your group's brand experience!
The messaging, the venue, the style, the way you lead, the types of events you offer... all must be consistent and aligned with an intentional experience that your guests will remember and you will become known for.
Your members join your Meetup group for community and connection... to make new friends, engage in meaningful conversation, have an uplifting OFFLINE experience with other humans.
The last thing they want is to show up at your event and get sold to. Or worse, get an offer in an email before they even attend.
As the leader, you'll need to shift your perspective from "what can I get from my group" (more discovery sessions, more clients, more money, etc.), to "how can I facilitate the meaningful connection my members long for?"
This may sound contradictory to using Meetup as a means to grow your business, but if you're able to shift your perspective, while implementing a few key strategies, you'll attract what you want from your Meetup group so much faster.
How often do you get up in the morning, look at your to-do list, and get sucked into all the short term things you need to do?
How much time do you spend spend in this space? Versus feeling confident in knowing where your clients and money are coming from because you have a system in place that always delivers?
If you're acting like me in the first few years, it's probably all the time - the short term trap. The hustle trap. It doesn't work.
And hey, I don't blame you for wanting overnight results. I mean, we exist in a entrepreneurial culture where online gurus are preaching "6-figures in one launch" and "make thousands while you relax on the beach drinking your piña colada".
But no one's talking about the years of work that went into the business before the 6-figure launch, or what sometimes happens after the launch when that kind of money isn't sustainable and the business goes under.
What most Meetup group leaders don't realize when they start, is that Meeup is a long-term game. If you want to see results from your group, you can't throw in the towel as soon as something doesn't go right.
If you can remain focused on the big picture and stay committed to making smart tweaks to improve your success, you'll be able to build your group into a reliable and steady source of clients that generate an extra, 5K, 10K, 20K or more per month.
Out of the many entrepreneurs who attempt to tap into the power of Meetup and live events to build their business, only a few will be successful, while the rest will fizzle out.
And the main reason for this, as you've probably seen by now, is that while the barriers to entry are relatively low...
...the barriers toward EFFECTIVE EXECUTION are relatively high.
But as long as you can avoid the biggest missteps that cause most would-be group leaders to fail, the path is paved for you to build a profitable and impactful group.
The key ingredient to all of this is mastering the details.
And with your permission, that's what I'd love to show you how to do.
Now, a year and a half later, my group has grown to 750 members, 21 paid members and we have 4 corporate sponsors. In addition to my monthly events, I lead an annual retreat which helps fill my private coaching spots every time.
I had wanted to start my Meetup group for over a year and finally launched it in less than two months thanks to Meetup Mastery!
The course gave me everything I needed to make my group a reality without having to spend countless hours setting up my meetup, writing copy, and figuring out how to make it attract my ideal members.
This was thanks to the incredibly helpful examples and templates inside the Resource Center, that I could easily modify and use within my own group.
I also loved that I could ask a question in the Facebook group and quickly get a detailed response. This interaction added to the value of the course.
Chrysta Bairre,
Founder of She Leads, Career Coach | Speaker | Author
Jessie May's Meetup Mastery is BRILLIANT. She walks you through step-by-step, holds your hand and helps you put the systems in place so you can pull it off. She also helps you deal with your fears and mindset around it so you can show up in a big way right from the start.
My results were immediate. My new meetup group is growing quickly, is highly engaged and I have events and speakers lined up for 7 months. We had 37 RSVP's for our kick-off event, and I doubled my list in the first month of running my meetup group!
But here's some results I did NOT expect: I learned A TON about systems and organization. I run 3 businesses (a restaurant, coaching business, and a networking group), and thanks to what I learned in this program - I stay out of overwhelm, and that's worth 10X the investment."
Iva Paleckova,
Business Coach, Restaurant Owner, #1 Amazon Bestseller
Introducing...
A complete A-Z implementation plan for confidently building your Meetup group or live community.
After 10 years, 700+ events and 2,850 members, I've taken everything I've learned that has allowed me to grow my Meetup group into a 6-figure business, and put it together into step-by-step program that not only teaches you the high-level theory but the actual execution of how you can do the same.
Yes, you'll learn the strategies behind everything you do, but more importantly, you'll have a meticulous, step-by-step implementation plan that leaves nothing out as you go through the process.
The result: an incredibly profitable log-term asset ready to be profited from for the rest of your entrepreneurial life.
Meetup Mastery is the ONLY program of its kind that…
No fluff, no unnecessary modules and no extraneous strategies that might look sexy at first glance but do nothing but overwhelm you and sabotage your success.
The breakdown of what you need to do to create a memorable experience that has your members coming back for more and sharing your group with all their friends.
No desperate pitches or pushy promotions. Instead, you'll learn how to foster the community and connection your members long for, while positioning yourself as the expert your members trust and need.
How to be the confident, powerful and relatable leader that sets you apart from all the other Meetup group leaders.
So if you’re ready to finally build your Meetup group or live community while avoiding overwhelm and costly mistakes...
Without a clear brand, you'll have trouble attracting members, filling your events and earning income through your Meetup group or live community.
That's why we start with your brand - because it influences everything moving forward; from the words you use on your Meetup site, to the venues where you host your events, to the types of events you offer and so much more.
The extra awesome thing about this module, is that because your brand needs to be consistent across your entire business (and Meetup is just one facet of your business), you'll be able to take the work you do here and apply it across your business in general.
Module Highlights:
This isn't about changing who you are to attract more group members, it's about confidently and mindfully stepping into your leadership style so your energy is clean and clear.
This makes it easier for your members to trust you, connect with you and respect you as the leader.
Which is important to your success because if you go through the time and energy of building your group, but people feel unclear and uneasy in your presence, they won't want to return.
Module Highlights:
Just like in other parts of your life and business, if you want to see results from your Meetup group, you must first be clear about the specific results you want to achieve.
Once you’re clear, you can break those desired results down into simple action steps.
In this module, you'll learn my goal setting strategy that has made it possible for me to attract more than enough clients, fill my groups, build a 6-figure business and positively impact my community using Meetup and live events.
Module Highlights:
If you’ve felt the calling to design and host live events that are not only profitable, but also transformative and life changing, then you'll love this module!
I'll be sharing how time and time again, I’ve filled rooms, transformed lives, and made GREAT money from designing and hosting LIVE events… and how YOU can too!
Module Highlights:
If you want your group to be successful, you need to get the word out about your events so your local community begins to recognize your name and show up live.
Unfortunately, this is where many group leaders get overwhelmed, shut down and don’t put in the effort to make their Meetup group truly successful.
Lucky for you, I’m an overly organized perfectionist who has created a step-by-step, repeatable marketing system that fills my events every time;-) And I share that and more with you in this module!
Module Highlights:
This is where most Meetup group leaders make deadly mistakes that run their Meetup group into the ground. Let's not have this be you, ok?
While adding an extra 2K, 5K, 10K or more per month from your Meetup group is totally doable, Meetup is a unique platform that people join to be part of community - not get sold to.
You must be strategic about how you go about making money from your group so your efforts don't backfire.
Module Highlights:
As your Meetup group grows, you'll begin to receive more and more speaking requests.
Guest speakers can be a wonderful way to provide additional value to your Meetup group on topics related to your area of expertise.
But beware; when you invite a guest speaker to your group, they represent your brand so you need to be selective.
Module Highlights
Now that we've covered everything you need to know to build a successful Meetup group, it's time to set up your group online and schedule your first event!
Module Highlights
Let me be direct.
Meetup Mastery is the most comprehensive, step-by-step implementation program for business owners who are excited and committed about creating and launching their Meetup group or live community this year.
Our community is filled with super supportive members who are building their own Meetup groups across the world and when you join you'll be part of this special group.
However, if you don't feel totally confident and inspired by your Meetup group idea, you have 14 days from the course start date to simply reach out and we'll happily refund your investment. No questions asked.
Meetup Mastery - 8, in depth video modules, walking you through everything you need to know to build a successful Meetup group or live community ($2,997 value).
Total Value: $4,291
But because I'm super excited to welcome you into Meetup Mastery, I'm giving you the opportunity to enroll today for the special price of just...
3 Monthly Payments of
1 Payment of
I didn't even promote it to my entire group... I just shared it with the women who've been most active in my sisterhood circles... and it FILLED!
Looking back, I was hesitant to sign up for Meetup Mastery because I was just starting my business and thought maybe I should wait until I had things more figured out. And boy am I glad I took that leap because Meetup Mastery was exactly what I needed to be successful in my business.
I had been an elementary teacher for the last 17 years, and my life was so impacted from an organic superfood company that I decided to pursue this as a business so I could help others feel the same benefits I did. But I didn’t know how to share my message and couldn't see the “missing pieces” until I took Meetup Mastery with Jessie May.
I'm beyond grateful for Jessie May’s leadership, and way of helping me see myself and my brand and shine it out to the world!
Stephanie Schoolmeester,
Wellness and Empowerment Coach
What my most successful students asked before joining Meetup Mastery:
Yes! If you're committed to the process and put in the work to build a group people love, you'll naturally attract clients and make money!
When people MEET you – and truly connect with your essence and your passion – they HIRE you. It’s just how things happen (people want to work with people they like and trust).
Here are 3 arguments for focusing on local:
1. The online world is really crowded these days, making it difficult to stand out and be noticed by your ideal clients.
When you focus on building a local following, you're a big fish in a little pond making it easier for your ideal clients to find you.
2. You've probably heard that people need to know, like and trust you before feeling confident enough to hire you.
Well, nothing accelerates know, like and trust FASTER than spending time with you in person.
3. Although we're more "connected" with social media than ever, there's never been a time when people have felt more disconnected.
This is leading to an uprising of local communities across the world to help foster the connection that people are so desperately longing for. NOW is the time to ride this wave!
That all being said... nobody says you have to choose! You can do both!
I built my business to 6-figures using just Meetup, but I've expanded my online presence over the more recent years because I'm getting into creating online courses.
It's really up to you and your goals!
No. Most of what you'll learn in this course can be applied to any platform where you want to run your live community.
In terms of tech and setting up your group online, I will be using Meetup in my walk through tutorials because this is the platform I use and I'm familiar with.
No!
The sooner you start growing your Meetup group, the more hot leads you'll have at your fingertips once you're ready to fill a program or attract one-on-one clients.
Plus spending time with your ideal clients now, will give you so much insight into how you can serve them better down the road.
Meetup Mastery is an 8-module, self-led course. As soon as you join, you'll receive access to all content, for as long as this courses exists, so you can take it as fast or as slow as you like.
Meetup Mastery materials include video lessons for you to watch, assignments for you to complete and practical worksheets, templates and examples to help you put the lessons to use.
For as long as the course exists!
It's up to you!
Some students already have a Meetup group. If this is you, you'll want to improve upon the group you already have and consider doing an official relaunch if you feel that's the best approach for your unique situation.
If you don't have a Meetup group yet, you could launch as soon as you complete the course, or hold off for a few months until you're ready.
You have access to the course for as long as it exists, so it will be there for you to refer back to.
Yes! But please follow the modules in order because they strategically build upon each other to set you up for success!
While I'm no longer running Meetup Mastery LIVE, there are a couple ways you can get support as you go through the modules:
1. Join The Impact Tribe. The Impact Tribe membership includes two monthly live calls and a Facebook group where you can receive coaching and ask questions as you work through the modules.
PLUS, as an Impact Tribe member, you have access to my private coaching calendar at over 75% savings (60-min sessions are only $97 instead of $497).
2. Book a private, 60-min Meetup Consulting Session with me for $497.
Meetup Mastery - 8, in depth video modules, walking you through everything you need to know to build a successful Meetup group or live community ($2,997 value).
Total Value: $4,291
But because I'm super excited to welcome you into Meetup Mastery, I'm giving you the opportunity to enroll today for the special price of just...
3 Monthly Payments of
1 Payment of
If you said “yes” to at least 5 of the above, I can’t wait to meet you inside Meetup Mastery!
Meetup Mastery - 8, in depth video modules, walking you through everything you need to know to build a successful Meetup group or live community ($2,997 value).
Total Value: $4,291
But because I'm super excited to welcome you into Meetup Mastery, I'm giving you the opportunity to enroll today for the special price of just...
3 Monthly Payments of
1 Payment of
"Fantastic! I'm more prepared for my meetups with helpful templates for signups, printed material, contracts and offers: everything you can think of really! These templates are saving me massive amounts of time and errors in communication and organization!
Jessie May is a strong, clear, enthusiastic presenter and facilitator. I always felt my time, questions and concerns were respected and valued. I appreciated the opportunity to ask questions in real time on the live Q&As and get feedback in the FB group.
I've taken online courses before, and this one is incredibly information rich and exceptionally well organized. The Power Profile was invaluable in organizing and reflecting essential elements to highlight going forward. I recommend this course to anyone interested in Meetups. Do yourself a favor and grab this opportunity for success, working with a GREAT coach who has a real interest in growing your business."
Monica Armstrong,
Spiritual Mentor, Artist ,Educator founder, Spirit Matters Studio
"At the time, I already had a Meetup group with about 350 members, but I didn’t have a clue what I was doing, how to even use Meetup's basic functions, and had no idea of my Meetup’s long-term potential. When I found Jessie May, I knew I had to work with her.
What I didn’t know was just how much I would learn and how much value I'd get for the investment!
Over the modules she patiently walks you through exercises to establish a firm foundation for your Meetup. From simple things, like how to craft a welcome message, and identify your ideal member; to more complex, like developing your personal brand and stepping into your role as a leader.
Not only is Jessie May highly successful in business, but she’s extremely knowledgeable about how to use Meetup to create community.
It’s clear that she loves what she does because her love for her participants and desire for our success comes through in every interaction - she always makes you feel like you’re the most important person in the world to her.
Jessie May is a true gem of a person, and a consummate professional."
Rebecca Rowles,
Conscious Relationship Coach
"I've been looking for a way to reach my people and build a community around a shared need for Gluten Free living. Coaching programs kept talking about “finding my people,” but I just didn’t know how to make it happen.
This course was the piece in my business development I've been missing.
Jessie May is so generous with the information provided and her background in marketing shone through in the detailed templates, worksheets, design questions, and video classes.
The Meetup Mastery course has all the steps and processes it takes to create a successful, repeatable way to meet potential clients.
Jessie May has gone above and beyond by offering all of the methods that have made her Meetup group so successful.
Actual value: Priceless!"
Edie Hoppin,
Gluten Free Living Expert
"I got MUCH MORE than I bargained for with Jessie May’s Meetup Mastery Course! I highly recommend it!
The modules were thorough and easy to follow. Jessie May took time to understand my brand, my needs, and what I wanted to get out of the course. The Facebook group allowed for LOTS of candid discussions to tweak what we are doing and provide honest feedback.
I looked extensively for courses and books to help me use Meetup to grow my business, and this was hands-down the best thing I came across. If you're considering using Meetup to build your business, this course is the best value out there!"
Terri Vanover,
Divorce Coach, Choosing to Rise
"I first considered joining the Meetup Mastery course after attending a Daring Divas event last October (when I visited Jessie May from Luxembourg), and seeing the incredible value of her community.
However, it was only when I realized the value of having a Meetup group from a business perspective that I knew I had to create my own!
I’ve really enjoyed the Meetup Mastery course. It has been fun to work through the modules together with the other participants in the class, and be able to share hopes, fears and dreams related to our Meetup groups in our Facebook group and during our Zoom group coaching sessions."
I have a launch date for my first meet up for September, and I look forward to finessing the last details before starting a real kick a$$ group."
Joanna Denton,
Public Speaking Coach, Founder of Luxembourg Powerhouses
"The content is such high quality and the examples provided in the worksheets helped stimulate ideas as I answered the questions for my own group.
I have participated in Meetups (other than Jessie May’s) that seem unfocused and lacked leadership and direction. I do not want to be another one of those groups.
Having attended Jessie May's events for over a year, I knew she could help me start my group on the right foot.
This course has helped me feel prepared to launch my Meetup group, and confident in the value it will provide my members."
Stephanie Vinton,
CEO at Vintost Consulting
"The Meetup Mastery course helped me relaunch my stagnant Meetup group, this time being very clear about what to do.
What I really loved about the course is that I didn’t have to listen to a long video/audio for each module. Instead, each module had multiple videos and each video focused on one main point within the module. This made it SO easy to do the course!
Jessie May is a great instructor with the experience to back up her teachings. I learned so much, and got lots of inspiration!"
Kim Marie,
Life Empowerment Guide, Founder of the Feminine Wisdom Rising Meetup
"Jessie May is the master of creating smart, engaged community.
She showed us how to create exciting events along with the right marketing and messaging to inspire engagement. PLUS, her branding teachings are super valuable for ALL aspects of my business so that's a huge bonus.
I’m so excited for my Unicorn Sister Alliance special events that I created during this course. They'll be offered regularly, with a simple structure making it easy to bring great value AND not have to spend hours preparing.
Macy Harjot Matarazzo,
Love Coach, Founder of the Unicorn Sister Alliance Meetup
"With so many options as to whom to learn from, when it comes to building your tribe of loyal clients & customers, I can only recommend a few people. Jessie May is one of them.
If you haven’t tried to grow your business using Meetup (or have but your group is struggling), then I sincerely recommend learning from one of the most sincere, brilliant and results-oriented trainers I know. You won’t be disappointed in Jessie May’s training or events!"
Theresa Douillard,
Interpersonal Communication Skills Trainer
"Nobody is doing a more professional and impressive job of using Meetups to grow their business than Jessie May!
Between weekly videos, worksheets, Zoom calls, the treasure trove of sample Meetup resources available, and the ongoing Facebook group collaboration with the other course participants, the opportunities to learn and bounce ideas off of others in the group are priceless.
The examples and templates in the Resource Center were extremely professional and well thought out. Having templates for emails, sign in sheets, guest speaker agreements, etc. saveD me tons of time! "
Leigh Schopp,
Financial Advisor
"In 8 weeks, I came out with more clarity about what to do with my coaching business, and how to position myself as a leader again, while making the most impact.
Jessie May delivered the content in a way that helped me relax into this new endeavor and complete it. She has an uncanny ability to make you feel like you don’t have to “know it all” to take action and start seeing results.
*HI-5* to anyone who’s about to jump in and work with Jessie May. I’d highly recommend it!"
Tera Greene,
Award-Winning DJ + Intuitive Personal Success Coach
HER MEETUP GROUP APPROACH TO BUILDING YOUR BUSINESS OFFERS SOMETHING UNIQUE TO PREVIOUS MARKETING STRATEGIES I'VE LEARNED. THE BONUSES WERE WELL WORTH SIGNING UP EARLY.
"Jessie May’s coaching style is intuitive, precise and welcoming.
I enjoyed the sense of community amongst participants the Meetup Mastery course provides via the live calls & Facebook group. The course content & continued access to the resource materials are so valuable.
I highly recommend this course for anyone at any level of their business and/or Meetup group creation. Thank you Jessie May for sharing your gifts, spirit & enthusiasm!!"
Jennifer Shortt,
Registered Clincal Counsellor
If you want to run a successful meetup, then you need to take this Meetup Mastery course.
Jessie May is meetup savvy, and she gives you the attention you need to succeed in the Zoom sessions and Facebook group.
Yay! Now I have EVERYTHING I need to hit the ground running to create a thriving community for my members and I've saved so much time and money as a result."
Amunet J. Burgueno,
Confidence and Biz Coach
My name's Jessie May. I'm a brand strategist and business coach helping visionary entrepreneurs across the globe build authentic, gorgeous and strategic brands, websites and businesses that reflect their brilliance and position them to attract high-level clients, opportunities and income.
I'm also the founder of Daring Divas, the largest, most active Meetup group for women entrepreneurs in Colorado.
Since 2011, Daring Divas has hosted over 700 events designed to cultivate connections that lead to new business opportunities, as well as lifelong friendships that reap benefits in business and beyond.
As a business owner, I love Meetup because it allows me to attract more than enough clients, earn a 6-figure income and see the tangible impact I'm making every day.
I can't wait to show you how, you too, can build your biz and make a positive impact in your community with the power of Meetup and live events!
50% Complete
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua.