THE ARCHETYPAL BRANDING BLOG

For soulful entrepreneurs who want to build a purposeful and profitable brand using the power of archetypes.

DISCOVER YOUR BRAND ARCHETYPE
Brand Color Psychology Series: Blue

Did you know that the colors you use in your branding subconsciously communicate a specific...

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Brand Color Psychology Series: Green

Did you know that the colors you use in your branding subconsciously communicate a specific...

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Brand Color Psychology Series: Red

Did you know that the colors you use in your branding subconsciously communicate a specific...

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Bye Bye, Bland Brand! Introducing Our Canva Build Your Own Brand Bundles

Your brand is the promise of an experience that shows up everywhere you do, and in everything...

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Why Basing Your Brand on Your Ideal Client Can Be Deadly to Your Business

I cannot even count the number of times I’ve heard gurus, online experts, course creators,...

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What Your Brand Colors Say About You

Did you know that the colors you use in your brand relay a specific message to your audience...

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3 Keys to Choosing a Catchy Course Name That Drives More Sales

If you’re a coach, healer, or online expert, having a signature offer (i.e. a course,...

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How to Increase Sales by Knowing and Sharing Your Brand Values

Typically when we think of branding, what we think of is colors, logos, creating an Instagram...

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3 Things That Don’t Make Your Brand Stand Out

It gets harder and harder every day to make your brand stand out in today’s crowded digital...

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How to Write a Brand Promise that Attracts More Clients

Your brand promise is the thread that ties together everything you say and do in your...

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4 Signs Your Brand is Blending into the Background

 Brands and business owners today have to do more than ever before to stand out from the...

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Your Brand's Communication System: 8 Messaging Must-Haves for Service-Based Entrepreneurs

When you hear the word “branding”, what comes to mind? Let me guess … you...

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Brand Archetype Quiz

Discover your brand’s unique personality and client-attracting traits through the power of timeless archetypes.

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