THE ARCHETYPAL BRANDING BLOG

For soulful entrepreneurs who want to build a purposeful and profitable brand using the power of archetypes.

DISCOVER YOUR BRAND ARCHETYPE
What to do If Someone Copies Your Intellectual Property

If you discover that someone has copied your work, it can be disheartening and frustrating....

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Finding and Using Inspiration Without Copying: Cultivating Your Unique Creative Voice via Ethical Inspiration

In a world where originality is everything and your ideal clients are looking more and more for...

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How to Write a Sales Page That Converts

One of the worst feelings in the world is knowing you have a life-changing service to share, but...

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How to Manage Stress and Anxiety as an Entrepreneur

How often do you find yourself feeling stressed and anxious in your business?

If your answer...

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The Psychology Secret That Makes Your Brand Stand Out

If we haven’t met yet, I think a quick introduction is in order. So, Hi! I’m Jessie...

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Should I Rebrand?

It’s part of the human experience that we grow and evolve… but what happens when we...

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The 5 Best Ways to Build Trust

What’s the number one most important factor in attracting new clients? Can you guess?

Okay,...

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When is the Best Time to Invest in Your Brand?

If you would have asked me when I was first getting started when the best time to invest in your...

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What a Personal Brand is NOT: Busting 7 Common Branding Myths

Before you get started building your brand, it's important to understand what branding is (and...

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How to Build a Brand That Stands the Test of Time

I’m sure we’ve all had role models or seen big names suddenly shut down their...

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Understanding Your Ideal Client

When you start your personal, service-based business, one of the first and most important things...

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6 Ways to Attract New Clients to Your Online Business

Hands down, the most common thing I hear from entrepreneurs looking for guidance, is that they...

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Brand Archetype Quiz

Discover your brand’s unique personality and client-attracting traits through the power of timeless archetypes.

Take the Quiz!

We aim to be an inclusive space where entrepreneurs of all gender identities, races, abilities, sizes, religions, ages, sexual orientations and socioeconomic backgrounds are welcome.  

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