THE ARCHETYPAL BRANDING BLOG

For soulful entrepreneurs who want to build a purposeful and profitable brand using the power of archetypes.

DISCOVER YOUR BRAND ARCHETYPE
Brand Color Psychology Series: Gold

Did you know that the colors you use in your branding subconsciously communicate a specific...

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Brand Color Psychology Series: Pink

Did you know that the colors you use in your branding subconsciously communicate a specific...

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Brand Color Psychology Series: Blue

Did you know that the colors you use in your branding subconsciously communicate a specific...

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Brand Color Psychology Series: Green

Did you know that the colors you use in your branding subconsciously communicate a specific...

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Brand Color Psychology Series: Red

Did you know that the colors you use in your branding subconsciously communicate a specific...

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Elevate Your Elevator Pitch: How to Clearly Communicate Your Value in 4 Simple Steps

Do you ever try to explain what you do, and end up with lots of “umm…”...

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7 About Page Mistakes That Could Be Costing You Clients

Your About Page is one of the most visited pages on your website. Actually – it comes in...

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Bye Bye, Bland Brand! Introducing Our Canva Build Your Own Brand Bundles

Your brand is the promise of an experience that shows up everywhere you do, and in everything...

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The Secret to Achieving Balance in Business and in Life

As solo entrepreneurs, there’s nobody else in our businesses to keep us accountable. Not...

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Why Basing Your Brand on Your Ideal Client Can Be Deadly to Your Business

I cannot even count the number of times I’ve heard gurus, online experts, course creators,...

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The Top Tools I Use to Run My Business

There’s a lot that goes into running a successful business – and even more that goes...

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What Your Brand Colors Say About You

Did you know that the colors you use in your brand relay a specific message to your audience...

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Brand Archetype Quiz

Discover your brand’s unique personality and client-attracting traits through the power of timeless archetypes.

Take the Quiz!